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Hills and Vales

Hills and Vales

Samrah Enterprises from Pakistan wanted to launch Hills & Vales, a new ice-cream brand that would be made in the UAE and exported to the world. The brief was to capture how the taste of every delicious flavour takes you back to nature. Scoop by scoop, we crafted their brand identity to reflect a moment in time when everything was pure and natural, back in the valley.